| Prospering in
a Big Box Retail World
Love
it or hate it, the big box retail world is here to stay. The trick
is to learn how to not only survive alongside big box retailers,
but to prosper.
If these points hit close to home:
- you're concerned about the survival of your business?
- you're fearful that the "Big Box" will steal your
customers
- you have heard about the "Big Box" retailer through
rumors and innuendo
- you are looking for ways to improve your relationships with
your customers
. . . then Prospering in a Big Box Retail
World seminar can help.
I will de-bunk the mythology around Big Box Retail and provide
you with tools and techniques to thrive in the 21st century.
Most of the seminar is in "workshop" style, and you will
interact with other participants. By the end of the 3 hours, you
will have a better understanding of Big Box Retail, a new approach
to your business, and a new paradigm for your small business.
This is not a slam on Big Box Retail. It is an uplifting positive
seminar/workshop that empowers the smaller retailer to raise their
standards regarding customer service and to focus on the positive
elements of their business.
This workshop will progress through three phases:
- Phase 1:
A walk-through the world of Big Box Retail
The 3 levels of Connection
The "Holy Grail" of Marketing
A futurist look at the changing retail environment
Followed by a Q & A period
- Phase 2: From the workbook
we help the participant
Determine who they are and what business they are in
Identify their controllables and techniques to control them
Develop a USP (unique selling proposition)
Reinforce the 20/80 rule as it applies to clients and inventory
- Phase 3:
We focus on customer service
Creating "Apostles" for their business
Simple ways to create outrageous customer service
Creating "Raving Fans" of their business
Testimonial
- February 24, 2009
"Roy’s session with our Teams re-energized them and
instilled a sense of pride in doing professional work. There was
a switch that was flipped for many our employees – For the
first time, they saw themselves as impassioned professional sales
people, doing professional work, rather than Garden Centre floor
staff. Comments from the group included “Wow, I can hardly
wait for my next shift, I just want to get out there and connect
with our customers!”
Leanne Johnson, General Manager
Gardenworks, (8 retail locations) Burnaby BC
- "Mr. Prevost's down to earth and common sense approach
to customer service made for a great seminar. We thoroughly enjoyed
Roy's real life stories that all had wonderful and meaningful
messages. Although there were many facets of business in attendance,
including
retail, service and industry, they all took away something different
yet important from this seminar." Read the full testimonial
here.
Shannon Churchill
Business Development- Communications Co-ordinator
Strathroy & District Chamber of Commerce
Find out more and purchase my eBook, "TurboCharge Your Retail
Business", here.
For more information contact me here.
If you are interested in finding out more about my workshops or in
scheduling a presentation, please request a complimentary consultation
here. |